EAS.

EAS.

Visual Exploration

Visual Exploration

2025

2025

Escribano Arrieta Studio is a family project built on heritage and sensitivity, balancing the care of the old with the boldness of the new. We placed the intentity in that precise intersection: The quality, care, and sensitivity of the classic; and the boldness, energy, and freedom of the new. 


Text layout against a black background.
EAS logo in a phone mockup.
A vinyl of EAS logo in a glass door.
Photo of envelopes with a transparent material and cards with a unique text layout design.
Design in a white paper with organic letters and EAS logo.
Name of the brand.
Photo of a black t-shirt with EAS logo.

The Classic merging With the Contemporary

EAS visual identity explanation in a visual way.
Simplified visual identity version of EAS logo.
Photo of the spine of a book with with EAS logo printed on it.
Two printed media with text layouts that maintaining the visual identity.
EAS logo hierarchy.
EAS logo version for printed media.
EAS logo showcase with a photo as a background.

For the sober side of the identity, we crafted a refined wordmark that carries the weight and elegance the brand needed.

Two versions of EAS logo to showcase in deliverables.
Printed resources with EAS logo.
Two papers wit text layout designs.
A photo with the simplified version of EAS logo.

The identity needed to live comfortably in that ambiguity. It had to show up as sober and traditional when required, yet be able to shift, disrupt and take a more contemporary, expressive stance when the moment called for it.

Design layout in printed media.
Text layout design.
Design for printed media.
Card design with an organic ilustration of EAS logo against a red background.
Example of layout design for printed media.
Text layout against a black background.
A vinyl of EAS logo in a glass door.
Name of the brand.

The Classic merging With the Contemporary

EAS visual identity explanation in a visual way.
Simplified visual identity version of EAS logo.
Photo of the spine of a book with with EAS logo printed on it.
EAS logo hierarchy.
EAS logo version for printed media.
EAS logo showcase with a photo as a background.

For the sober side of the identity, we crafted a refined wordmark that carries the weight and elegance the brand needed.

Printed resources with EAS logo.
Two papers wit text layout designs.
A photo with the simplified version of EAS logo.

The identity needed to live comfortably in that ambiguity. It had to show up as sober and traditional when required, yet be able to shift, disrupt and take a more contemporary, expressive stance when the moment called for it.

Design layout in printed media.
Design for printed media.
Card design with an organic ilustration of EAS logo against a red background.
Example of layout design for printed media.
Text layout against a black background.
A vinyl of EAS logo in a glass door.
Name of the brand.

The Classic merging With the Contemporary

EAS visual identity explanation in a visual way.
Simplified visual identity version of EAS logo.
Photo of the spine of a book with with EAS logo printed on it.
EAS logo hierarchy.
EAS logo version for printed media.
EAS logo showcase with a photo as a background.

For the sober side of the identity, we crafted a refined wordmark that carries the weight and elegance the brand needed.

Printed resources with EAS logo.
Two papers wit text layout designs.
A photo with the simplified version of EAS logo.

The identity needed to live comfortably in that ambiguity. It had to show up as sober and traditional when required, yet be able to shift, disrupt and take a more contemporary, expressive stance when the moment called for it.

Design for printed media.
Card design with an organic ilustration of EAS logo against a red background.
Example of layout design for printed media.

Previous

Previous

Previous

Next

Next

Next